I wasn't feeling confident about making an animation for our ROH brief anymore because of the amount of work I already have piling up and the time we have left until the YCN deadline. So Becca and I decided to have a little meeting to discuss other alternatives. We've decided that we are still going to produce some posters (which I will now be in charge of). Because I'll be in charge of the posters, I wanted something else that can really showcase Becca's skill. I think her motif/pattern work is really strong (and I think she'd enjoy doing this type of work more), so we decided to think about how we can incorporate this type of work with the concept we've already come up with.
After much thought and consideration, we've agreed on another idea (which we believe is more appealing and engaging for the target audience)! We've identified that people of this age group really value friends and making memories - why else are they always connected online, through Instagram, Facebook etc.?
Though not entirely new, the idea is a fun photo booth with opera related props - where people can 'dress up' and 'Reflect Your Inner Opera' (our tagline) with their friends. Becca will be responsible for the making of these props and the Photo Booth backdrop. As people usually share their Photo Booth pictures online etc. we will have the ROH logo on it to increase awareness for the branding.
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